Day 4 - Email 2 in the sequence is your origin story. Customers that value handmade are buying into you and your story as much as they are buying your jewellery so telling your story well helps deepen your connection
Day 5 - Email 3 is the final email in your welcome sequence and this is about your product - sharing your most recent collection and asking for the sale
This challenge week is all about writing the content so focus on writing that first before approaching the technical side. I will share how to guides towards the end of the week