Start and Grow a Profitable Jewellery Business LIVE
Jewellery Business Workshops from the Book Launch
In November 2022 Jewellers Academy ran a book launch event in London, UK teaching four live jewellery business workshops.
If you couldn't join us for that event don't worry! We filmed the workshops and you can watch them all here now FREE
Workshop 1: Pricing Your Jewellery for Profit - with Jessica Rose
Profitability is the difference between having an expensive hobby and a viable jewellery business. In this workshop I talked about:
- What makes a jewellery business profitable?
- The five areas to target for profitability in your business
Workshop 2: How to Photograph Jewellery Using Your Smart Phone - with Karen Young
Jeweller and product photographer Karen Young showed how to photograph jewellery with a smartphone covering:
- Different types of photos including lifestyle, model, product and flat lay
- Karen's recommended setup for getting the best photos
- How to maximise your lighting
- Branding and props
- A photoshoot plan
Workshop 3: Mastering Reels for Instagram and Tiktok - with Anna Campbell & Jessica Rose
Instagram reels and TikTok videos are effective for jewellers to get exposure to potential new customers. In this workshop Anna and I talk about:
- Why use Instagram reels/TikTok
- Some tips for effective reels
- Content ideas and planning your reels
- The notes for the course include a step-by-step guide for creating an Instagram reel
Workshop 4: Setting Visions, Goals and Time Management - with Jessica Rose & Alice Catherine Jewellery
In this workshop, I spoke with Alice of Alice Catherine Jewellery. We talked through my strategy of setting goals and identifying a vision for your jewellery business. Alice is a great case study for you to learn from so that you can do this for yourself including:
- Finding your vision
- Setting your goals
- Creating an action plan
- Designing your routine
- Completing your vision triangle
Your Instructor
Jessica Rose is a jewellery designer-maker and the Founder of Jewellers Academy and of the award-winning London Jewellery School, which was Europe's largest independent jewellery training company. One of her first jewellery businesses was a metal clay fingerprint jewellery business so who better to share these techniques with you. Jess is extremely passionate about jewellery making and spends most of her time supporting jewellers to run their own successful jewellery businesses.
Course Curriculum
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Start1. How to Photograph Jewellery Using Your Smart Phone (part 1) (12:54)
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Start2. How to Photograph Jewellery Using Your Smart Phone (part 2) (14:17)
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Start3. How to Photograph Jewellery Using Your Smart Phone (part 3) (13:45)
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Start4. How to Photograph Jewellery Using Your Smart Phone (part 4) (16:21)
The speakers at this event
Jessica Rose
Author of the number one bestseller ‘Start and Grow a Profitable Jewellery Business’
Jessica Rose is an award-winning entrepreneur, author and founder of Jewellers Academy and the London Jewellery School, which was one of the largest jewellery training centres in the world. Her passion is supporting jewellery business owners to run their own successful businesses on their own terms.
Anna Campbell
Community Manager for Jewellers Academy.
Anna is a silver clay jeweller, qualified teacher and certified life coach. She is the founder of Jewellery School Scotland based in Edinburgh, Scotland.
Anna has filmed many courses for Jewellers Academy including Stone Setting in Silver Clay and Teaching Jewellery Making.
She is one of the business mentors on the Advanced Jewellery Diploma and a tutor on the Jewellery Business Bootcamp.
If you follow Anna on Instagram you will have seen how much she loves Instagram Reels!
Jewellery School Scotland Website
Karen Young
Karen is a handmade jeweller and jewellery photographer based in London.
She is the tutor for the Jewellers Academy course Jewellery Photography. She is also one of the business mentors on the Advanced Jewellery Diploma and a tutor on the Jewellery Business Bootcamp.
Karen offers remote-styled product photography for other handmade business owners. Karen passionately believes that all handmade artists deserve sharp, well-lit photos of their beautiful handmade designs to capture the hearts and minds of your ideal customers so they stand out and sell more online.
Jewellery Photography course from Jewellers Academy
Join our community of jewellery makers and get excellent training and support for your learning.